The sun is setting on the Mediterranean. A group of girls catch the last evening rays, dressed in traditional Provence attire complete with large straw hats. Invited by the Open My Med festival, designer Simon Porte Jacquemus restaged his spring-summer 2017 Les Santons de Provence collection on the roof of the Mucem last Sunday, one of Marseille’s most prized buildings known for its elaborate architecture. A South of France native, Jacquemus celebrates his love of the region with a personal exhibition and a book of inspiration, poetically titled Marseille Je t’aime. A true love letter to the South.